I do believe the first time I heard the term ‘hot cloth cleanser’ was when I was at a blogger event and several of the girls were talking excitedly about this apparent cleansing miracle. I nodded along, whilst thinking to myself ‘what is a hot cloth cleanse? How do the other women always know these things? Ooohh shall I have another glass of Cava?’. As you can imagine, the inside of my mind is like the semi-coherent, jumbled ramblings of a Sauv blanc fanatic. It soon transpired that cosmetic company Liz Earle was behind this cleansing revolution, I wasn’t really familiar with them as a brand but was keen to find out more.
I was subsequently invited to try out a Liz Earle signature service at the John Lewis Cardiff location, this was brilliant, I could try out some new beauty products and walk around the palace of pretty things – John Lewis, I swear it’s like a consumerism wonderland in there, where money flows out of my bank at a breath taking speed.
I was greeted by the lovely Laura and promptly given a glass of fizz and a little cake, clearly they know how to keep a girl happy here.
Laura started by introducing me to the brand and talking about the ethos of Liz Earle. Founded by in 1995 by journalist and author Liz Earle, this British beauty brand has some pretty serious commitments to being an ethical and sustainable brand. Using natural ingredients that are cruelty free, sustainably sourced and free from genetically engineered ingredients. Laura talked passionately and sincerely about the motivation of the brand to not only provide quality products but to actually care about its staff and customers. I was so moved by this I had to have another glass of cava.
We then a chat about my skin and what I look for in beauty products, as an unfortunate recipient of oily skin I have to try and not use anything too harsh lest my skin goes berserk and I breakout like a teenager. This has normally left me a little weary of trying new beauty brands but I was assured by the use of natural ingredients and botanicals. I am also big on how a product smells, I love products with a lovely scent, I feel like if I’m going to rub something onto my face I would prefer it doesn’t smell of gone off trout please.
As Laura started to cleanse my skin and then apply some Liz Earle ‘Superskin’ moisturiser I was instantly aware of the gorgeous smells of the products. I find with some beauty products that they can smell really chemically but Liz Earle products seem to have a delicate, almost natural fragrance. I have been utterly inspired to come back and purchase the hot cloth cleaner and other Liz Earle products that I was lucky enough to try including the deep cleansing mask, which is their botanical mask that features green clay to help reduce oiliness and draw out any nasties. I also loved their range of Botanical Essence perfumes, they have a really fresh, fruity fragrance that was not too overpowering.
I found that after my mini facial my skin felt absolutely lovely, really smooth and fresh. I looked so good I insisted my husband take me out to dinner so I could show off my face!
I love that you can get a counter service where you are pampered with not only by getting to sample the products, have a chat through your skin specifics and get a lovely relaxing hand massage as well. This is a complimentary service that Liz Earle offers to customers and you can either pop in when you have time or book online.
Another service that Liz Earle in Cardiff offer is a ‘host your own party’ event. Gather your girls and spoil yourselves with a little party on the counter to sample some products and have some refreshments and nibbles, it is perfect for a lush ‘Ladies day’ out. Liz Earle require a minimum of 4 ladies with a redeemable deposit of £10 per person, the host can then choose the date, time, and the theme of the party, larger parties will be held in one of the in store restaurants and with enough notice, they can also offer goody bags and a raffle prize.
For more information, pop in to see the lovely staff and they can help you sort out a girls pamper session so you and the girls can sample some lovely products from a brilliant beauty brand.